Independent
He is bad, but I do not know how of bad it is! If we return to the exposition of the Client like assets that you have acquired and that can at the present time give yields you and in the future near, can make us an idea clear of the economic impact that it has our business of losing a client. We go there. 1. – The first idea that you must know clearly is the one of the cost of acquisition of a client. This what is? In order to obtain a client, you must realise an economic effort: a promotion, an announcement in press, gifts, a celebration, Independent of which you do, will always be a cost associated to that action.
Thus it is as it begins your cycle of sales and your first contact with the client. You do not hope to move to the masses if you do not realise any effort. 2. – Later, once you have been able to attract your client, it realises his first purchase. You already have an amount that can serve as datum point to you to see which is the behavior of the client with your business in terms of income. 3.
– To serve a client is not free. You will have to consider the annual cost that supposes to be able to give the service to you that your client demands. This cost will diminish the income that you receive from each client. He is interesting to aim that, insofar as your clients are more time with you, the costs on watch usually fall because the client more is familiarized with your way to come. 4. – If you do not have lost to the client after the first purchase, there will be later purchases that could be of similar amounts or superiors based on the nature of your business.
Tags: economy